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Seraphina Beach Boutique

Ashwem Beach

  • SHOP / Fashion & Accessories

CLOSED FOR THE SEASON! TENTATIVE RE-OPENING NOVEMBER 2017.. The Seraphina lifestyle label offers a bright and breezy collection of block and screen prints for both the wardrobe and home. The label brings it’s first offering to Goa with Seraphina Beach Boutique, located on Ashwem beach. The boutique’s collections are inspired by travels through India and include endearing children’s wear, as well as a range of whimsical womenswear. 


Located on the silky sands of the picturesque Ashwem Beach, Seraphina Beach Boutique draws inspiration from its surrounds. The aqua and white theme of both the logo and the curtains mirror the sands and water, whilst throw cushions and curtains create a chic facade. 

Visitors are immersed in a beach shopping experience that absorbs the sights, sounds and scents of the sea, within this quaint boutique. 


Signature hand-block and screen printed textiles are seen throughout Seraphina's collection from the home decor to the womens and childrens range. The line is easy to mix and match with seamlessly coordinated prints, florals and motifs inspired by the designer's travels throughout India.

Accessories and apparel are made from sophisticated fabrics including Indian cotton voiles and silks.The beach boutique offers a whimsical, casual collection of mini and maxi dresses, kaftans, shirts, kurtas, quilts, dresses and beach bags. 

The collection will soon include pyjamas for children, jhablas and printed dresses for girls, as well as swim wraps and maxi dresses for women, all with fresh new prints and colours.  

Cot and bed quilts, together with the mix and match throw cushions made form carefully sourced material showcase the brands laid back beach lifestyle.    


Fiona Hodges, the owner of Seraphina Boutique grew up on her father’s tea plantation in Darjeeling.  

Captivated and inspired by the work of Indian artisans and their creation of block print textiles, Fiona returned to India after working at VOGUE in London and Sydney, to begin the creation of her own collection. Since its inception in 2005, the lifestyle brand has developed and grown and is now stocked world-wide. 

Fiona also offers a bespoke service through a recent partnership with her factory in New Delhi. Services offered include production of clothing and home-ware for other labels. The service can assist companies with sourcing, development and manufacturing. 


Coming Soon! Download WUG Android App


- Casual woman's wear
- Endearing children's collection
- Beach-chic home decor
- Hand block and screen prints
- Indian inspired florals and motifs 
- Bespoke services 




Next to La Plage Restaurant
North Goa



Seemi +91-9689-052900

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