THE BRAND
KOKM Juicery is a health drink brand from Goa. Combining the benefits of natural fruits and berries, the company presents a variety of delicious sparkling drinks in the stable of other carbonated beverages in the market.
The range of refreshing juices from KOKM Juicery are bottled in the foothills of the Western Ghats just across the border from Goa. With their water source being a natural spring untouched by modern pollutants, the brand produces a holistically inclined beverage for the health conscious.
THE FRUIT, THE INSPIRATION
Kokum is a delicious red fruit found growing wild in the forests of Goa. The lush wilderness of India's sunshine state is covered in forests abundant in this superfruit.
"As kids, growing up, we would make soft drinks from the red kokum syrup, often made at home by mom. I loved the bubbly natural red soda. I often wondered why Pepsi or Coke didn't have this as an option. It tasted so awesome!
One December evening, watching a beautiful sunset, I had the first inspiration of putting my favourite red soda in a quirky cool bottle so that everybody could enjoy, and that was the birth of KOKM Juicery. Our love for Kokum and Ayurveda took us on a path of exploring other Ayurvedic superfoods and turning them in to refreshing beverages..."
- Nikhil Divekar, KOKM Juicery
FLAVOURS
KOKM Juicery currently produces the following flavours of their health drinks contained in 0.25 liter bottles of sparkling water each.
Kokm - A tropical wonder berry with a tangy-sweet taste from the forests in and around Goa, with a myriad of health benefits.
Green Lemonade - A drink made of Lemongrass, Amla & Shatavari, an aromatic storehouse of essential nutrients, vitamins and minerals.
Amla - Made using the best Himalayan Amla, an ayurvedic superfood rich in Vitamin C along with the goodness of Shatavari.
Jeera - An Ayurvedic wonder spice that stimulates healthy digestion and promotes wellness and balance.
Naranga - Naranga is a great source of beneficial nutrients such as Minerals, Vitamins, Flavonoids & Phyto Nutrients.
Lemonale - A refreshing nutritional punch with the goodness of natural lemon juice and a twist of fresh ginger.
THE STORY
Nikhil Divekar is a true Goan entrepreneur, the founder of KOKM Juicery. Now in his early thirties, he owns, heads and manages brand and operations of two companies. Madal Bal Goa was formed as a partnership between Zurich based Madal Bal Ag and Nikhil's family business Guruprasad Import and Export. He opted to stay away from business education and gained business expertise on the floor handling logistics and operations for his parent company. Between the two companies, they export a wide range of textiles, handcrafted home furnishing, antiques, figurines, artefacts, aromatherapy and several handmade wellness products all over the world. Nikhil finds himself drawn toward handcrafted, natural and wellness products and travels across India meeting with artisans, craftsmen and vendors learning, sharing and developing new products.
He is, however, successful in striking a healthy balance between work and his personal life as he travels across the globe and indulges in adventure activities. He is also passionate about technology and how it has made way for innovation. All this is not surprising, as he admires the lifestlye of Sir Richard Branson!
Nikhil is also credited amongst a team of twenty friends in a Guinness World Record challenge for having created the world's largest incense stick.