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Le Souk by Amarya

Ashvem

  • SHOP / Fashion & Accessories
  • EAT / Cafes & Bakeries
  • SHOP / Flea Markets & Markets
  • SHOP / Art & Home, Lifestyle

Amarya transforms its beachside resort to launch Goa’s first open-air luxury bazaar, located beachside in Ashwem, in the area's most trendy strip. Enclosed in a private property, independent designers host their boutiques in majestic "shamiyanas" (tent in Urdu) in an enchanting sand-garden. The tented spaces include the popular fashion boutique by Indo-French designer label Nana-ki, Paris that was a part of the original Amarya resort, a boutique dedicated to Home and a Men's collections, a Bag and Accessory designer, a Fine Jewellery designer, as well as a hairstylist salon, all sitting around a charming café and creperie.

Watch this space for more details. Opening November 2014!  

THE PLACE

AN OPEN-AIR LUXURY BAZAAR

The Amarya Group launches "Le Souk", Goa’s first luxury marketplace, located on Ashwem Beach, and open through the season, to offer a luxurious shopping experience. The exclusive open-air bazaar is set in their former Amarya Shamiyana resort at a prime beachside location on Ashem beach, a stone’s throw from its happening shore.

Designer boutiques sit within sprawling tents, alongside a café and creperie and a hair salon, set in an enchanting sand-garden in a shaded coconut grove a few meters from the shore. Guests are invited to shop, eat and enjoy a leisurely day, or indulge in a respite from the bustling beach.
 

THE BOUTIQUES

The open-air beachside bazaar presents exclusive international and Indian designers showcasing their collections in spacious tents. From fashion for men, women and kids, to to fine jewellery and home and lifestyle, the tented boutiques cater to Goa’s most discerning patrons.

 
 

NANA-KI, PARIS

NANA-KI for GOA

  • Sitting under a regal canopy in the designers’ village “Le Souk by Amarya” on Ashwem beach, is the Indo-French designer boutique, 'The Shop by Nana Ki Paris'. The Nana Ki collections featured here employ only natural fibers and feature classic cuts ideal for women of every age, featuring traditional Indian embroideries that have been refined for the global connoisseur. The Shop additionally showcases beachwear, accessories that include a Havaiana thongs corner and independent designers, including bags by the hot accessory brand, JOLI.
  •  Nana-ki on the WUG>>. 
    Nana-Ki Website>>

THE BO.HE.MI.AN PROJECT

HOME & MORE...

The story behind The BO.HE.MI.AN Project is based on the dream of Danielle Le Bonnois to create contemporary collections of home textiles and accessories that express her philosophy of life and work. Predominantly crafted out of Khadi cotton, her creations draw their inspiration from her love for textile traditions and craftsmanship, interpreted to the aesthetics of the “modern bohemian”, who, for Danielle,  is a global wanderer, a free thinker who lives life unfettered of conventional rules and practice. The collections presented here at Beach House are limited editions designed especially for Le Souk and inspired by the splendid sunshine of Goa.

JONAS G.

MEN'S APPAREL

  • At jonasG we love men.
  • We love dressing them as much as we love undressing them
  • Our men are cool and stylish, but never loud.
  • Our men are young, or more mature, “dans la fleur de l’age” as we say.
  • Masculine or not.
  • Our men are proud and confident.
  • Real gentlemen.

PARIS-GOA

THE DESIGNERS

Parisian stylist Lauren Massoulier, brings her Paris boutique to the Goan seascape, showcasing her own brand of Bollywood Bazaar bags as well as the ensemble of designers she shares the retail space with; all of whom have created special whimsical collections for this Goa boutique, all straight from the heart. Designers include Alice Balas (Perfecto /unique pieces ),  Eleven Eleven (women's apparel), Icone Pourpre  (women's apparel), Land of Dreams (dreamcatcher), Ninon Rétro (women's apparel). TEM (beach tattoo), SoWat  (jewllery) Wild Face (t shirts).  

BOLLYWOOD BAZAAR

Transcending the stringent conventions of French high fashion, Lauren’s Bollywood Bazaar brand of bags offers uber-stylish high quality bags; durable and functional, they may be worn dressed up or down, at anytime of the day and every day, without any fear of damaging them. The brand's production unit is in New Delhi to avail its fine craftsmanship and access to high quality affordable leather. Launched in 2010, Bollywood Bazaar is now a beloved brand among the discerning Parisians and global fashionistas.

The brand has its own flagship boutique in Paris in addition to he shared space, may be found at  select other retail outlets across Framce, online shops and now, in India, at the Paris-Goa boutique.

SHADES OF INDIA

Shades of India is internationally acclaimed textile brand, led by by Mandeep Nagi (Design Director) and David Housego (former UK journalist).  The brand combines contemporary design with inspiring workmanship of traditional craft. The singularity of its style lies in the texturing of fabrics, the coordination and contrasting of colors, and the inventive surprising use of surface treatment.  Shades of India’s product range includes apparel, fashion and interior accessories, and home furnishings.

Shades of India established its own first stand-alone retail store in the Meharchand Market in New Delhi a couple of years ago,and has already established itself as an iconic shopping destination.
In Goa the focus is on clothing, accessories, textile jewelry, and items for the beach.

AWARDS AND ACCOLADES
Founded almost two decades ago, the brand has built up a strong international reputation and has sold to leading department stores around the world including Harrods and the Conran Shop in the UK, ABC and Gumps in the US, Le Bon Marche in Paris, and Lane Crawford in Hongkong. The company has won various awards including best product awards at shows in Paris and New York. Mandeep Nagi, Design Director, has thrice won the Elle Decor Design Award In India for fabric. 

 

CHESHIRE CAT JEWELS

VAN ANDEL & PEACE

Cheshire Cat Jewels is a Goa based fine jewelery brand conceived, designed and managed British and wife team , based in Goa, Kees van Andel (the designer) and Karen Peace (the marketing and operations manager). 
 
Van Andel and Peace blend traditional motifs with very contemporary styling. Their singular creations have been described as “Fairytale-Baroque” where each piece begins as a vision that gradually evolves as the work progresses. Following no set rules and confined by no boundaries, this jewellery is designed for women with a strong sense of individuality and style. Using ancient techniques of goldsmithing such as granulation and filigree, their pieces are crafted of rich 22ct gold, and sterling silver and showcasing quality gemstones such as emeralds, rubies, sapphires and diamonds, specially selected  for their depth of colour and purity, and further accentuated with a combination of multi-coloured smaller gemstones.
 

NAPPA DORI

Nappa Dori is a tribute to quintessential Indian sensibilities, blended perfectly with contemporary interpretations in design, material and craftsmanship. The Nappa Dori name and vision are firmly rooted in Indian origins and literally translated means 'leather and thread'. Nappa Dori offers a unique mix of design and craftsmanship as it celebrates an era when every journey was glamorous and travels ventured to unfamiliar frontiers to discover both themselves, as well as new places. Every handcrafted piece of Nappa Dori accessories or luggage is an expression of fine individuality. Embellishments adorn materials in subtle sophistication, carefully balanced to make a distinct statement that whispers elegance.

The brand offers hand-crafted luggage and trunks, bags for every purpose, stationary and miscellaneous luxurious accessories.

Nappa Dori’s two flagship stores are located in the chic Hauz Khaz Village and Meherchand Market in New Delhi. You can also visit the ‘studio showroom’ at 360 Sultanpur Village, M.G Road, New Delhi.The brand’s tented retail outlet at Le Souk Nappa Dori will be its maiden venture in Goa.

BOTTEGA DI LUNGAVITA

Skin Care by Maymi Zote BeautyCareCo

    • Incepted 60 years ago in San Pellegrino, in the heart of the Italian Alps, Bottega di Lungavita “ Boutique of long Life “combines age – old traditions with scientific innovations to create a natural cosmetic line of cutting edge products for all beauty and skin care needs. Product lines cater to Sun protection, Anti ageing, Mom & babies, Bath Aromatherapy & Shower, offering a perfect balance of tradition, innovation, nature & Science. With more than 70% of the ingredient of each product comes from the purest spring water in San Pellegrino. Maymi and her trained skin consultants will assist each client to recommend products for individual skin types including any common concerns. For a relaxing and rejuvenating live experience, enjoy professional skin facial treatments at the tent, including the Vita-Age in facial & The Green Apple scrub. 
    •  
    • Additionally available are INDIVIDUALS BeachWare design ethically made in Italy. An INDIVIDUALS bikini is designed to be a complete dress, beyond an accessory, ideal for the Goan seascape.

GRAB YOUR FREE WUG APP NOW!

Coming Soon! Download WUG Android App

RECOMMENDED FOR:

  • An exclusive retail destination
  • Ideally situated on Ashvem Beach
  • Boutiques in majestic tents
  • Cafe, Creperie, Nespresso Bar
  • Free Wifi
  • Hair salon on the premises

CONTACT

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Address:

LE SOUK by Amarya
Amarya Shamiyana Complex
Beside La Plage restaurant
Ashvem Beach
Pernem
Goa 403 512
India
 

Phone:

+918326515136

Central Number
+911141759267

Email
>>
Website>>

WHAT'S UP GOA! OFFICE

Welcome to the sunny side!

The WUG will operate its office out of the Le Souk luxury bazaar. Pop over to say hi, browse through our website or explore our newly launched APP. Available: 10am-6pm

READ MORE ABOUT THE WUG APP!!>>

LE CAFÉ

  • THE CAFÉ
  •  
  • Set under a sprawling Pavilion Tent is the elegant and laid-back Amarya cafe. Furnished in colorful and contemporary furnishings, with complimentary WiFI, the cafe offers a charming spot for a mid-day quick bite or quick pick-me-up. The focus here is on fresh; from freshly squeezed fruit juices and healthy veggie shakes to a variety of gourmet sandwiches and crisp salads. For an afternoon refresher, the menu offers home-made ice cream and sorbets by Niko.
  •  
  • THE CRÉPERIE
  • A highlight here is the crepe, a staple and favorite in any Amarya menu, made from grandma's secret recipe from Normandy. From sweet varieties of chocolate, fruits or lemon zest to more savory fares, the freshly prepared delicate pancakes are perfect for any time of the day.
  •  
  • THE NESPRESSO BAR
  • Guests may choose from over ten popular Nespresso flavours while they shop at the adjacent boutiques or just sit back for an afternoon reprise.
  •  

GUYTCHE HAIRDRESSER

Guy Staumont is an acteur coupeur (actor & hairdresser). As a hairdresser, Guy specialises in cuts for both men and women. Inspired from the streets and current fashion trends, his style repertoire is diverse, from avant garde and rock 'n' roll to more classic cuts. Guy's work is always impeccable and his instinct dead-on. During the summer months, Guy works out of his popular salon "His Studio" in Brussels, which has been in operation for over 30 years with a loyal patronage of clients.  In Goa, Guy is available for personal appointments at the privacy of your own home.  Guy is not available for Hair Styling, only Hair Cuts.  
**Call for Appointment: +91 9923019270 (because papa is a rolling stone)**

THE VISION

The dapper hospitality group launches Goa's first outdoor boutique retail destination, located beachside at Aswhem, extending its keen eye for style to the retail market with this deisgner village.
See Paros by Amarya, a Beachfront Hideaway>>

END OF SEASON SALE

@jonasG

END OF SEASON SALE

@Bohemian Project

END OF SEASON SALE

@NANA-KI, PARIS

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